Sunday, December 25, 2022

In what ways you think Connected TV advertising would be beneficial for advertisers?

With the help of Connected TV advertising, one can reach a large and diverse audience of television viewers who are increasingly shifting away from traditional cable or satellite subscriptions and towards streaming services. This presents a new opportunity for advertisers to reach a previously untapped audience.

CTV also offers more precise targeting capabilities than traditional TV advertising, allowing advertisers to reach specific segments of the audience based on their interests and...

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* This article was originally published here

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