Hi all, I recently watched a case study on Youtube about Facebook ads that I'd like to share with you
The campaign is for an ecommerce brand
It takes 3 days to become profitable.
The product is being sold for $30.
The breakeven ROAS is 1.5.
Day 1:
The average ROAS for all adsets is 0.4
The average cost per purchase: $62
There are 7 active adsets
There are 4 purchases across 3 adsets
Ad set 1: Amount spent: $120 - He got 2 sales
Ad set 2: Amount spent: $71.11 - He got 1 sale
Ad set 3...
Read more
The campaign is for an ecommerce brand
It takes 3 days to become profitable.
The product is being sold for $30.
The breakeven ROAS is 1.5.
Day 1:
The average ROAS for all adsets is 0.4
The average cost per purchase: $62
There are 7 active adsets
There are 4 purchases across 3 adsets
Ad set 1: Amount spent: $120 - He got 2 sales
Ad set 2: Amount spent: $71.11 - He got 1 sale
Ad set 3...
Read more
Author: invalid@example.com (OscarMike)
* This article was originally published here
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