Amazon ads on TikTok

Looks like Amazon is becoming a direct advertiser with in-app integration of purchases.

https://www.tiktok.com/business/en/blog/amazon-ads-native-checkout?ab_version=experiment_2

TikTok’s still trying to get people to buy more things in the app, this time via a new integration with Amazon that’ll enable TikTok users to make an Amazon purchase in-stream, without having to tap through to the Amazon app or website.

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socialmediatoday.com

Author: invalid@example.com (Graybeard)

* This article was originally published here

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